before
after
“I stopped colouring three years ago. Hated the smell, hated the wait. Wooly is just bath time now.”
the wooly circle · new launch
Wooly Hair Shadow Powder
Instant Coverage · Dust On · Walk Out
Rs. 599Rs. 799launch · save 25%
You save Rs. 200 (25%)
Inclusive of all taxes · free shipping on all orders
instant
coverage
coverage
no mess
no mix
no mix
washes
off clean
off clean
Helps with
- Instant root + grey coverage
- Dust on, walk out in seconds
- No commitment, washes off
- Natural black finish
A dust-on shadow powder, not a dye. Sweep it over greys and roots for instant natural black coverage — dust on, walk out. No water, no waiting, no commitment. Washes off clean with your next shampoo. Built for Indian hair.
Wooly vs Traditional Dye
Wooly
Traditional Dye
Time
Instant
30-45 minutes
Mixing bowl
No bowl
Required
Gloves
No gloves needed
Always
Ammonia
Ammonia-free
Contains ammonia
Salon
At home
Often needed
Talc, Zinc Stearate, Magnesium Stearate, Caprylic Capric Triglyceride, Dimethicone/Vinyl Dimethicone Cross Polymer and Silica, Iron Oxide Black
- Net Content
- 4g
- MRP
- ₹799
- Manufactured by
- Kiri Cosmetics LLP, 185/186, GIDC, Phase 2, Vatva, Ahmedabad, Gujarat, 382445
- Marketed by
- Conceptive Brains Private Limited, B-5, 201-206, Prithvi Complex, Kalher, Bhiwandi - 421302
- License No.
- GC/1392
- Customer Care
- +91 9272566891
- Country of Origin
- India
- Best Before
- 24 months from manufacture
How Long Does It Last?
Wooly Hair Colour Shampoo lasts up to 20 washes per 180ml bottle. Colour gradually fades naturally — no harsh regrowth line. For best results, reapply every 4–6 washes to maintain depth and coverage.
Patch Test — First Time Users
We recommend a patch test before your first use:
- Apply a small amount behind your ear or on your inner elbow.
- Leave for 5 minutes, then rinse.
- Wait 24 hours.
- If no reaction (redness, itching, irritation), you are good to go.
Is It Safe?
- ✓ Ammonia-free
- ✓ No harsh bleaching agents
- ✓ Safe for chemically treated hair
- ✓ Gentle enough for regular use
Common Questions
Will it stain my skin? Minimal staining if rinsed promptly. Wash hands immediately after applying.
Will it work on stubborn temple greys? Yes. Apply directly and massage well into temple areas for full coverage.
Can I use it on my beard? Yes. Works on beard and moustache too.
Will it damage my hair? No. Wooly is formulated without ammonia or harsh chemicals — safe for regular use.
Can pregnant women use it? We recommend consulting your doctor before use during pregnancy.
how to use
dust on. walk out.
1
Dust onto roots
Sweep the applicator over greys and partings. Build coverage as needed.
2
Pat and go
Lightly pat to blend. Instant natural black — no drying, no waiting.
real results
one sweep changed their mirror.
No filters. No paid actors. Sent in by people who took the chance and didn't look back.
before
after
“Dusted it on before a wedding. My grey was gone before the car arrived.”
Individual results may vary. Images shown for representation and customer experience.
the formula · 3 key actives
three actives. one promise.
Noni Fruit
Morinda citrifolia
Aloe Vera
Aloe barbadensis
Olive Oil
Olea europaea
questions, answered
no surprises.
Until your next wash. It's instant temporary coverage — reapply after shampooing.
Once patted in and set, it stays put through the day. Avoid heavy sweat or rain right after applying.
Natural Black, built to blend with Indian hair tones.
Sweep the applicator along the parting and over visible greys, then pat to blend. Build up for fuller coverage.
Yes — it lifts off cleanly with a normal shampoo. Washes out anytime. Minimal staining, no long-term commitment.
Yes. It's ideal for quick touch-ups on hairline, temples and partings before stepping out.
It gives instant cover on greys and thinning spots. For full grey, build in light layers.
With regular touch-ups, a single pack typically lasts several weeks, depending on use.
early reviews are in
what the wooly circle says.
★★★★★
Between shampoo washes this powder saves me. Partings look full and dark in seconds.
★★★★★
Travel essential now. Tiny, light, instant. My grey roots disappear before I leave the house.
★★★★★
I use the shampoo for full coverage and this for in-between days. Perfect combination.
★★★★★
Hairline goes grey first and shows the most. This powder handles it in one sweep.
★★★★★
Blends in without looking powdery. My hair still looks like hair, not chalky.
★★★★★
My salon touch-up was ₹600 every two weeks. Now I just use this. Same result, fraction of the cost.
★★★★★
Works on thick Indian hair. I was worried it would look patchy — it doesn't.
★★★★★
Concentrated grey at the crown. This covers it completely. Rinses out cleanly at next wash.
begin. in five.
Your first order arrives in 2-5 business days. Age backwards starts now.
shop the collection
